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Wayne O’Neill & Associates coaches service providers on building sustainable accounts with
complex clients connecting as a team to aggregate essential client intelligence.
It’s all connected… |
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Who Can Benefit?
Although many of our clients – from mid-sized firms to Fortune 500 companies – fall into the discipline categories of strategic intent, architecture and engineering, construction and sub-contracting, strategic IT, operations and integration consulting, program management, development and asset management...we believe that the fundamentals we coach can impact diverse teams.
Companies we offer the most value to are those that:
- Would like to grow
- Offer complex, value-driven (rather than price-driven) propositions to their clients
- Want to leverage all the dimensions of evolving
demographics
- Wish to pursue client accounts using teamwork rather than the Rainmaker model
The complex value-driven proposition is what we emphasize the most. But, what does that mean? Well, a company that focuses on a value proposition offers more than a low price to its clients. But, sometimes that value can be difficult to explain because of its subtlety. It might be a construction company that understands how to leverage IT firms as consultants in the design and planning phase, rather than as mere cable-pullers on the back-end. It could be a copywriting company that goes beyond transcribing words to a page and translates character and sentiment as well.
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